![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/1ff5c6a0-edec-421e-bd50-81c7ff5a24b4_rw_1920.png?h=83416e9bd41c56602ff09f3dda32668a)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/5ff1e36b-e2a1-47ce-b4f1-4cfb548371dd_rw_1920.png?h=4caf17905e3c9841e29b3ee2216aeb7e)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/08d152c9-42bc-4f4f-a3e7-645f85f608ee_rw_3840.png?h=a460ab27be8c2aa86fc6325f614a77d2)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/fd0dde25-4c63-4cd7-9d31-9d9e61007edf_rw_1920.jpg?h=f53f04740fdeb3db75d5294d741f8f47)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/42dd9c8d-9d85-4d0c-af7d-b9e17800d416_rw_1920.jpg?h=3e56f635a75b69043c0318245921a08d)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/e76c066f-1d4e-44f2-9682-a41c0532d4cd_rw_1920.jpg?h=889078fb44ca4dd61522486ab524123d)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/7f80e5c9-6076-42d7-85f0-27458d9b1f60_rw_1920.jpg?h=277dd830ba260d8dbe1a716cc9a748e3)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/df834ddc-7b61-41ff-afab-79162a493f71_rw_1920.jpg?h=f3288310a8f97a177c3e14b947b097ae)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/485a1ccb-ce58-4af1-9373-6d080118346f_rw_1920.jpg?h=c2542c9f5974808de56e52cf8c4641b3)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/da7c83ad-ed62-4717-a48c-59e500500a80_rw_1920.jpg?h=61a1c172491b0bbe53254a86d5681597)
![](https://cdn.myportfolio.com/4d4ec693-3471-4f03-bb0e-7438a09f9716/0b18470b-a3fa-46d2-8ebe-e7affc3339d2_rw_1920.jpg?h=642c886a7ebe26f01f0133eb490b8c4a)
Resultados
+9MM de pessoas impactadas
+780k cliques para o e-commerce
+780k cliques para o e-commerce
Quando elas entram no jogo, todo mundo sobe o nível! Para lançamento do 1º produto da Rider voltado ao público feminino, o NX Bold High com salto flatform, criamos uma campanha inspirada nos anos 2000 e que referencia o universo gamer, cada vez mais protagonizado por mulheres.